The training teaches health care professionals how to make and support strong HPV vaccine recommendations.
Evidence behind the training
The Announcement Approach training was evaluated in a randomized clinical trial in 30 primary care clinics serving 17,000 adolescents ages 11 and 12.
The training increased HPV vaccine initiation among the adolescents by 5% in just three months.5
Widespread use
Since then, over 1,700 providers and other clinical staff in the US and England have participated in the training as of 2023.
Announcement Approach Trainings
The training is suitable for use in large healthcare systems and independent clinics. It can be a stand-alone intervention or support other quality improvement efforts to improve HPV vaccine uptake.
Format
Duration. ~55 mins. It can be delivered live and in-clinic, or remotely via Zoom or another online platform. Lunchtime or all-staff meetings are a typical setting.
Intended audience. The full healthcare team of vaccine prescribers, nurses, medical assistants.
Instructor. The training is led by a vaccine provider who has previously attended the training and a physician educator orientation.
Content
The training has 3 sections.
ReviewEvidence. Covers the latest evidence on HPV, HPV vaccine, and the use of presumptive announcements
Build skills. Provides language for the presumptive announcements and steps to follow up with parents with concerns about HPV vaccine.
Practice. Presents a demonstration and an opportunity to use the Announcement Approach.
Materials
The training uses standardized materials that need to be updated with presenter details and local HPV statistics. The presenter should follow the script as closely as possible to deliver the most standardized version of the training.
These are the resources with the main steps of the communication approach and messages for parents with concerns.
Contact Kristin Goddard at ksg1@unc.edu to receive the full training materials.
Brewer et al., 2017, Pediatrics
Resources
The Announcement Approach handout
Communication Training
The handout summarizes the Announcement Approach and provides seven research-tested messages to use with parents who have questions about HPV vaccine. It is also used to guide participants through the exercise during the training.
AAT Checklist
Communication Training
Use this checklist when planning an Announcement Approach Training.
Take The Next Step
The Announcement Approach Training in your system or clinic
Learn how to bring the Announcement Approach Training to your healthcare system or clinic.